Samsung remained the highest smartphone producer in the course of the first quarter


The newest information from the International Data Corporation reveals that Samsung remained the highest smartphone vendor in the course of the first quarter of 2022 because the South Korean producer delivered 73.6 million handsets in the course of the first three months of the yr. That works out to an 1.2% year-over-year decline in Q1 shipments for the corporate which has a worldwide market share of 23.4%. Behind Samsung in second place is…you bought it! Apple.

Samsung and Apple outperformed the competitors in the course of the first quarter of 2022

The U.S. primarily based firm bought 56.5 million iPhone models from January by means of March which resulted in an 18% slice of the worldwide smartphone pie for Apple. Not like Samsung, Apple was capable of rating a 2.2% annual achieve in shipments making the corporate the one one to indicate year-over-year development in smartphone shipments in the course of the first three months of the yr.

Returning to the listing, IDC reveals Xiaomi in third place after transport 39.9 million telephones in the course of the first quarter. That gave the corporate a market share of 12.7% in the course of the interval. Oppo and Vivo had been fourth and fifth in the course of the first quarter of 2022 with shipments respectively of 27.4 million and 25.3 million. Each firms noticed a year-over-year decline of their shipments for the quarter with Oppo’s deliveries declining 27% and Vivo’s falling by 28%.
Oppo’s Q1 market share was 8.7% whereas Vivo’s share got here to eight.1%. Different unnamed producers had 91.4 million shipments. The IDC experiences that general, international shipments of smartphones declined 8.9% year-over-year in the course of the first quarter. It’s now has been three straight quarters with declining shipments for the business. 314.1 million models had been delivered in the course of the first quarter of this yr, 3.5% lower than the researcher predicted for the quarter throughout February.
Final yr’s first quarter noticed 344.7 million smartphones shipped world extensive which signifies that greater than shipments throughout this yr’s first quarter declined by greater than 30 milliom telephones.

IDC’s analysis director Nabila Popal blames the present wrestle on points within the provide chain for vital smartphone-making elements. Client demand, she says, has been harm by financial query marks and international inflation which have lowered demand for handsets. She says, “Though some decline was anticipated in Q1, because of the ongoing provide and logistical challenges and a tough year-over-year comparability, issues appeared to have taken a flip for the more serious.” 

IDC says that buyers are involved about rising inflation and financial instability decreasing demand for telephones

She provides, “Client sentiment throughout all areas, and particularly China, is broadly detrimental with heavy issues round inflation and financial instability which have dampened shopper spending. That is now coupled with the rising prices of elements and transportation and the current lockdowns in Shanghai, that are exacerbating an already tough state of affairs. On prime of all that is the Russian invasion of Ukraine, which instantly impacted that area and continues on an unknown trajectory. Given all these uncertainties, most OEMs are adopting a extra conservative development technique for 2022.”

Ryan Reith, Program Vice President, Worldwide Cellular System Trackers for IDC, says that the drop in demand is momentary and as soon as the economic system stabilizes, demand for smartphones will return up. He notes, “It goes with out saying that the world continues to face quite a few challenges, whether or not it’s geopolitical, pandemic associated, or macroeconomic. Nearly all the pieces that’s occurred in current months has been a headwind on the smartphone market, and realistically many different know-how segments.”

Reith provides that Samsung and Apple outperformed the competitors as a result of they had been capable of navigate the provision chain higher than the competitors. In the meantime, not a lot modified from the primary quarter of 2021 to the primary quarter of 2022.  The highest 5 producers in the course of the first quarter of 2022 had been the identical 5 final yr even matching the identical place that every agency achieved final yr.
Extra information about first quarter telephone shipments got here to us final month through Counterpoint Analysis exhibiting that Apple owned a whopping 62% of the premium market in the course of the first three months of the yr. That’s Apple’s highest share of this market since Q1 of 2017. So far as the premium market is anxious, it outperformed the general smartphone marketplace for the eighth consecutive quarter regardless that it declined 8% year-over-year.

Counterpoint considers premium telephones to be these priced at $400 and up.

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