YouTube reportedly desires to promote streaming subscriptions by way of a ‘channel retailer

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What you might want to know

  • YouTube has been reportedly engaged on a web-based retailer for streaming providers.
  • The “channel retailer” will presumably give customers a single platform for buying streaming subscriptions.
  • YouTube will supposedly launch the net streaming market as quickly as this fall.

YouTube already provides entry to stay TV, video-on-demand content material, and cloud-based DVR from varied TV networks by means of YouTube TV. Now, the corporate apparently desires to develop that enterprise mannequin to streaming providers.

In line with The Wall Street Journal (opens in new tab), YouTube is creating a web-based market that may present a one-stop store for customers to subscribe to their favourite streaming services, a la Amazon Prime Video Channels or Apple TV. The platform, which is internally known as a “channel retailer,” will supposedly launch this fall.




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